Often known as “The Coach…The Mentor…The Guy Who Makes It Happen,” Shawn Prez, a South Bronx native, went from an intern at Bad Boy Entertainment, where he quickly rose through the ranks, to Vice President of Marketing and Promotions. Instrumental in breaking records and turning them into Gold and Platinum sales, Shawn Prez solidified his brand in the music industry with program directors and DJs globally. He gained a reputation as a man with a keen understanding of urban culture.
Not one to bask in his accomplishments, Prez seized another opportunity for growth. An entrepreneur at heart, Shawn Prez bet on himself and followed his dreams. Leveraging his innate understanding of core marketing, brand fundamentals and creativity, Prez launched Power Moves Incorporated (PMI), a marketing and promotions company. Known for innovative, authentic, high profile marketing programs, PMI became the premiere agency to reach a multicultural audience. Sean Comb Enterprises secured PMI as the promotional arm for all marketing and advertising endeavors and corporate conglomerates such as Viacom, HBO, McDonalds, and Estee Lauder followed suit. PMI was also responsible for highly successful political marketing campaigns like Vote or Die that positioned the agency, particularly Shawn Prez, as a highly sought-after asset during election years.
Prez’s accomplishments have earned him a reputation as a marketing expert, often called upon by CNN, Fox News, Ad Week, Crain, amongst others, to render marketing analysis. Through all his success, his proudest moments are those that presented the opportunity to mentor employees and witness their growth. Inherently a motivator, Shawn Prez pivots once more to aggressively pursue his passion to inspire and coach. Broaching a variety of topics in true Prez form, his delivery is profoundly authentic, unapologetically direct, powerful, and always entertaining. Drawing on both personal and professional experiences, Shawn Prez shares his wisdom in hopes of guiding those seeking to fulfill their purpose and potential to make POWER MOVES.